Social Media from an Intern’s Point of View

Social media is a full throttle expanding industry. You close your eyes for a good night’s sleep and wake up to find Facebook has a new look or new updates, Twitter has new features or hashtags, or there is a new sensational video on YouTube that has the world talking. Facebook now has more than 600 million active users and continues to expand globally. Facebook was first used to find friends and today has grown into a worldwide phenomenon. Companies create fan pages for customers to visit and learn more about the company and products or services offered. The marketplace is an online store for Facebook users to post items they want to sell or give away or buy items. Facebook statuses are being used to inform customers of promotional events or giveaways. It is rare to find a company that cannot be found on Facebook today. Even though Facebook is increasing among companies, it is constantly growing for personal use. People want to connect with their friends and Facebook helps keep in contact with friends in a timely fashion. Twitter is utilized as status updates to keep customers engaged in what is new or developing with a company. Companies are coming up with creative ways to keep customers “following” their Twitter page. For example, Best Buy uses their Twitter for customer services, E! News tweets all the latest Hollywood gossip, and politicians are getting involved to increase interaction with their followers. For personal use, Twitter helps keep followers updated on their daily lives and is a convenient way to share pictures, websites, or recommend virtual and real places to visit. YouTube is a video-sharing website that users can upload, share, and view videos. Once you sign into YouTube, time flies. The videos are addicting and make you never want to log off. Companies are reaching out to their customers by getting involved in video marketing. The social media trend is ever growing and continues to transform the Internet age.

I use Facebook, Twitter, and YouTube to get more involved with companies and to follow my friends. Today’s technology is rapidly advancing and it is harder to manage my life and keep in touch with companies and friends. Facebook helps me engage in conversation with my friends by posting on walls, commenting on pictures, and updating my status. Twitter keeps me knowledgeable about the latest companies’ news and my friends’ daily outings. YouTube helps time fly when watching videos that capture the mind of millions, it helps build brands and promote individuals. Social media is a tool to manage your time and life. While social media networks serve their own niches, many companies and individuals use them to drive traffic to their website, so we recommend remembering that it is your website that sells you and shows you off to the world, so make it a good show when visitors arrive.

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